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Master Changan becomes the first automaker in Pakistan to achieve volume exports

Master Changan becomes the first automaker in Pakistan to achieve volume exports

[Karachi, 12th Oct 2023]: Continuing its tradition of industry firsts, Master Changan Motors Ltd (MCML is a joint venture with Changan International) has successfully exported the first batch of 14 Oshan X7s to Kenya for onwards sale to Kenya and Tanzania markets. Last year first sample unit was also exported to a country in the Oceania region.

Making it the first company to become Pakistan’s volume exporter of technologically advanced SUVs  ‘Made in Pakistan’ the Oshan X7 will be the first SUV to be launched in an international market. This major milestone is achieved at the 10th year anniversary of the CPEC and is an example of the deep economic cooperation between Pakistan and China.

An export ceremony was held in Karachi, during which Master Changan’s CEO Mr. Danial Malik said, “We are taking our next major step to achieve our vision of making Master Changan a  part of Changan’s global vehicle supply chain under the ‘Vast Ocean Plan’, while putting Pakistan on the map for producing and exporting high quality vehicles to the world. Kenya and Tanzania are one of the many countries where Master Changan Motors plans to leave its mark, as we look to expand our export volumes.”

Earlier this year, on 18th April, Mr. Zhu Huarong, Chairman of Changan Automobile, made a significant announcement at the 2023 Shanghai International Automobile Industry Exhibition by launching the ‘Vast Ocean’ plan, a strategy to accelerate the company’s international expansion and propel it towards becoming a world-class brand. Changan Automobile plans to invest US$10 billion in the overseas market, with a product focus on intelligent low carbon core technology. Changan’s focus is to increase its global footprint to Europe, America, Middle-East and Africa, Asia Pacific and CIS, entering 90% of the global markets by 2030. As Changan’s RHD manufacturing hub, Master Changan Pakistan will play a major role in Changan’s ‘Vast Ocean’ plan to cater to RHD markets globally.

The export of ‘Made in Pakistan’ vehicles is completely dependent on the Federal Government’s policies to promote and incentivize the automotive industry. To this end, Pakistan’s automotive industry has already submitted proposals to help make auto exports viable in the long term. Danial Malik also said,”We sincerely thank our government for the auto export policy 2021-2026. However, the auto industry needs the government to create policies that increase volumes locally which in turn will improve economies of scale, support deeper localization and encourage automakers to improve their global competitiveness.”

The Oshan X7 takes the lead as the largest SUV in its segment, boasting impressive dimensions. It achieves an efficient fuel average of 14-15 kmpl through Pakistan’s only 1.5L turbo-charged engine that goes from 0-100 km/h in just 8.23 seconds. Going beyond its remarkable performance, the Oshan X7 showcases a contemporary design, lavish interior, and excels with state-of-the-art features such as ACC (Adaptive Cruise Control), AEB (Autonomous Emergency Braking), FW (Forward Collision Warning), and the luxury of heated and vented seats. Notably, it stands out as the sole vehicle in its class to offer a versatile 5/7 seat layout, providing adaptability to different preferences and needs. 

For more information and to download brochure visit https://www.changan.com.pk/oshan-x7

About Master Changan Motors Limited:

Master Changan Motors Limited is a joint venture between China’s #1 domestic automotive brand and Pakistan’s renowned Master Group. Established in 2018 with an investment of USD 136 million, Master Changan has delighted over 40,000 customers in Pakistan with 28 dealerships in 18 cities and 4 disruptive products in the portfolio within just 5 years. With the greenest vehicle portfolio in Pakistan, Changan offers Euro 4 LCV’s, Euro 5 Sedan and Euro 6 SUV.

Master Changan’s Plant runs on 80% solar energy and is ISO 15001 certified. It has an installed capacity of producing 50,000 units per annum and is part of Changan’s global supply chain. Changan offers industry-leading 5 years/150,000 km warranty. Master Changan Motors limited believes in maximum value addition to the Pakistani economy through localization and technology transfer to Pakistan.

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