Best Makeup Brands in Pakistan 2025

As makeup is an essential part of women’s fashion, it is always high in demand. There are multiple makeup brands that offer different products, but not every makeup brand is a reliable one. Considering this, you might find it difficult to make a suitable decision for yourself. I have listed some of the best makeup brands in Pakistan that promise a variety of quality products for you.

BBA by Suleman

Beautify by Amna, also known as BBA by Suleman is the most reputable makeup brand in Pakistan. The brand aims to provide cosmetics suitable for every skin tone. Furthermore, they ensure to handpick the ingredients for their products to prioritize healthy skin.

BBA by Suleman has the following categories available at their brand:

Makeup: Lipsticks, eyeshadows, lip and cheek tints, blushes, foundation, etc.

Skincare: Face washes, moisturizers, toners, sunscreen, etc.

Haircare: Serums and mists, hair masks, shampoo, conditioner.

Medora

When it comes to the top 10 makeup brands in Pakistan, you might have heard about Medora a lot. It was established in 1961 and has aimed to provide high-quality products since then. However, the Medora makeup brand is widely known for matte lipsticks and their variety of shades for every skin tone.

However, Medora has the below-mentioned makeup products:

Foundations
Face Powder
Vanishing Cream
Lipsticks

J. Makeup

J. is one of the popular clothing brands that has been serving people since 2002. The brand offers a wide range of cultural attires, suitable for different occasions. However, that is not just it. J. has also stepped into the makeup industry, with their premium-quality makeup products.

J. has the following makeup categories available:

Face: Cream and foundation, concealer and contour, face powder, blush and highlighter

Eyes: Eyeliner and mascara, eye shadow, eye pencil, eyebrow

Lips: Lip pencil, lipstick, lipgloss, lip care

Makeup Accessories: Sharpener, blender and sponges

Masarrat Misbah

Masarrat Misbah is a well-known beauty entrepreneur and social activist who started her Pakistani makeup brand under her name. She had a clear vision to empower young women and boost their confidence by offering them high-end makeup products.

Furthermore, it has a variety of makeup products that are mentioned below:

Face: Silk foundation, BB cream, primer, etc.

Eyes: Mascara, eyeliner, eyeshadow pallets.

Lips: Liquid and matte lipsticks

Essence

You might have heard about essence a lot. Yes! It is a popular Pakistani makeup brand that offers the top quality products specially made in Europe. The brand claims that its products are made of natural and vegan ingredients, by passing them through the dermatologist test before launching it.

The following are the categories and available products:

Eyes: Mascara, false lashes, eye pencils, eye shadows, etc.

Face: Primer and fixing sprays, blush, highlighter, etc.

Lips: lipliner, lipstick, lipgloss

Wet and Wild

The beauty brand Wet and Wild, established in 1979, claims to be an affordable makeup brands in Pakistan. However, it aims to offer high-performance essentials with each new launch in its collection.

Wet and Wild has the following makeup products available:

Pallets: Brow kit, eye shadow pallet, concealer pallet

Tools: makeup sponge, eyelash curler, makeup brush

Face: Matte foundation, concealer, highlighting powder, tint, primer serum, setting powder etc.

Eyes: liquid eyeliner, pencil, eye glitter, eyeshadow primer, eye makeup remover, etc.

Lips: lipgloss, lipliner, liquid and matte lipsticks

Rivaj

Established in 2008 by SJS International, Rivaj is one of the best makeup brands in Pakistan, known for its variety of makeup products, which are suitable for daily use. It has top-class items with premium ingredients and quality packaging.

The following are the makeup products offered by Rivaj:

Face: Blush on, concealer, highlighter, makeup fixer, powder, primer, etc.

Eyes: Kajal, mascara, eyeliner, eye pallet, etc.

Lips: lipgloss, lip pencil, lipstick, lip care

Miss Rose

Miss Rose is a Pakistani makeup brand that offers the latest products at affordable prices. Be it eye makeup or lip makeup, Miss Rose has all the products for you.

Explore the following makeup products at Miss Rose:

Face: Liquid illuminator, foundation, BB cream, highlighter, blush, etc.

Eye: Concealer, mascara, eye marker, eyeshadow pallet, etc.

Lips: lipsticks, lipstick pallets, lipgloss, etc.

What To Consider When Buying Makeup Products?

The following are the things you need to consider before making a purchase:

Skin Type

One of the major reasons your makeup product might not look good on your skin is the usage of inappropriate products. Not every makeup item is made for you. When making a purchase it is important to see what your skin type is and then buy a product accordingly. Even lipstick shades must be in line with your skin tone.

Ingredients

As different makeup products are made of different ingredients, you need to consider what ingredient suits you and what not. Remember not to buy any product without having a look at its ingredients to avoid any allergic reaction to your flawless skin.

Budget

Before making a purchase, select your budget. Explore different brands see what aligns with your budget and make a wise decision.

Conclusion

To sum this up, Pakistani makeup brands are high in demand due to their enhanced product quality. However, consider what you need the most and make a purchase accordingly. Whether you are a makeup enthusiast or a professional, these brands are going to help you out.